Strategic Management of Culture and Change

Introduction:

Are you striving for optimal performance and full potential from your team? Are you keen on fostering an organizational culture that actively engages your people? If so, it's crucial to motivate and inspire your members effectively. Inspirational leaders craft and communicate a compelling vision for the future, rallying their teams around it. They cultivate an environment where individuals take pride in themselves, their colleagues, the organization, and its customers.

Change is a constant factor in all organizations, whether large or small. Change leadership is essential, as every decision made by leaders and managers initiates some level of change. From executing strategic plans to refining processes, effective change leadership is pivotal. This strategy, culture, and change management course highlights the integral role of change in organizations and provides actionable insights for addressing it effectively.

Objectives:

By the end of this strategy, culture, and change management course, participants will be able to:

• Articulate and communicate the organization’s vision, direction, and purpose.
• Assess how the broader context shapes organizational strategy.
• Evaluate organizational culture to ensure alignment with strategic goals.
• Identify opportunities for internal innovation.
• Craft and deliver impactful leadership messages.
• Understand the impact of organizational culture on performance.
• Enhance interpersonal communication skills.
• Recognize and foster behaviors that build trust and influence.
• Develop a practical strategy to meet global requirements.

Training Methodology:

• Case Studies
• Labs
• Role Plays
• Team Work
• Simulation Games
• Strategic Planning Exercises
• Panel Discussions
• Real-Life Situations
• Feedback Sessions

Course Outline:

Unit 1: Leading The Strategic Vision:

• Create a vision for the organization.
• Align vision with supporting behaviors, values, and stakeholders.
• Identify leadership attributes essential for achieving the vision.
• Address key leadership questions and challenges.
• Overcome obstacles in leadership.

Unit 2: Strategy and the Organization:

• Analyze the global environment’s impact on business.
• Conduct SWOT analysis of current circumstances.
• Align strategy with the organizational vision and use Porter’s Five Forces.
• Ensure customer-driven strategy.
• Plan for future needs and address the ‘it will not happen’ syndrome.

Unit 3: Inspirational Leadership and Culture:

• Understand the role of leaders in shaping organizational culture and climate.
• Define and assess the organization’s culture and its value.
• Apply McKinsey's 7S Framework to analyze culture.
• Evaluate how culture supports or hinders the vision and strategy.
• Address grievances and manage risks.

Unit 4: Generating Momentum and Leading Change:

• Manage strategic and cultural transformations.
• Identify types of change and develop a change plan using John Kotter’s 8-Step Process.
• Gather resources and address derailment issues.
• Manage individual resistance and inspire engagement.

Unit 5: Inspirational Leadership: Future Action and Intent:

• Analyze the anatomy of effective leadership.
• Create meaning and build vision to inspire people.
• Utilize communication techniques to inspire, including the elevator pitch.
• Foster trust and engage people through inspirational methods.
• Plan and evaluate activities for continued inspiration.

Unit 6: Advances in Change Management: Understanding People and Their Psychology:

• Explore human psychology and self-awareness.
• Develop trust and communication skills.
• Understand the formation of attitudes and motivation at work.
• Address aspects of change and the necessity of change management.

Unit 7: Refreezing and Establishing New Cultural Norms:

• Understand cultural concepts and construction.
• Study Hofstede’s Cultural Dimensions Theory.
• Learn about organizational culture and steps to develop it.
• Implement and reinforce new cultural norms.